Moy Park Beef Orléans organised a presentation with McDonald's France about our Pâturond project which focuses on the characteristics of different grazing systems.
Hosted by one of the project's farmers, the presentation was attended by local elected representatives, farming organisations and various beef industry stakeholders - with some 40 guests attending in total!
Launched in 2022 in collabortaion with research institutes NRAE and VetAgroSup, the project measures the impact of three different grazing systems - continuous grazing, slow turning grazing and Adaptative Multi-Paddock (AMP) grazing.
The guests also received a tour of the features of the AMP system, set up by one of our farming partners.